Aleksander Frydrych

He was supposed to be a pianist, then a programmer — he became an advertiser. He studied at the Polish-Japanese Institute of Information Technology and the School of Visual Arts and New Media. Furthermore, he started working in the industry 16 years ago at Leo Burnett. He managed creative for 8 years, and now combines this world with technology at 180 Heartbeats + Jung von Matt, where he serves as Creative Innovation Officer. His projects have been repeatedly awarded in creative competitions in Poland and around the world, including the first Grand Prix KTR for a digital project, Grand Prix Innovation, Golden Drum, Lion in Cannes and publications in Lurzers. In 2023, he picked up 4 gold KTRs and another Grand Prix Innovation “Innovation of the Year” for the digital experience “Anka's Phone”. This year Best of Technology for the “Primus” project. Privately a fan of hard sci-fi, an enthusiast of computer games as forms of fiction.